by Paulette Duderstadt | Nov 21, 2023 | Marketing Strategy
The 30/30/30 Rule is not really a rule, but it is how you should look at social content. Whether you want to launch your business and you want the world to know, hire new people, or share a community service event, posting unique content on your social channels is...
by Paulette Duderstadt | Sep 26, 2023 | Marketing Strategy
If you’re a business owner or entrepreneur, your work week probably fluctuates between 50 and 70 hours. That’s just the way it is. Conversely, it is well documented that devoting time to yourself is crucially important for an entrepreneur for purposes of physical and...
by Paulette Duderstadt | Aug 21, 2023 | Marketing Strategy
The marketing strategy is different, your go-to marketing plan is varied, and your channels are diverse depending on whether you are truly looking to earn the trust of a new client versus gaining appeal from a new consumer. So before you define a budget, consider who...
by Paulette Duderstadt | Jul 20, 2023 | Marketing Strategy
Is your business operating against a business plan that was constructed in the previous year. If you can answer yes, give this blog a quick read! In the current business environment (post-COVID with remote and hybrid workforces), shifts in your markets, competitive...
by Paulette Duderstadt | Jun 2, 2023 | Marketing Strategy
The benefits of blogging are top-of-mind and for a good reason. Blogging has evolved into a distinct sales channel that will… Increase your authoritative positioning Attract website traffic (SEO value) Increase customer engagement (pull through to other assets...
